On February 26^th 2014, a very normal day, the daily sales revenue of Ocean Family’s flagship store on Tmall.com even far surpasses the daily sales revenue of “Double 11 Day” in last year (the record-daily sales revenue was 310,000RMB), with the increase of 60.3%. According to statistics, only at February 26^th, the number of order of coldwater shrimp is over 2000 and the number of order of Argentina red shrimp is more than 760, driving the sales revenue up to 497,000RMB and creating the highest daily sales revenue record of similar products in Tmall.com. During the same day, the browsers of the online store reach 89,000 and the pageviews exceed 150,000, also ranking the top of the list ofpageviews of similar products in Tmall.com.

    In 2013, accompanying Tmall.com’s intensive promotion campaign of “global healthy fresh products” and the shift of consumers’ consumption habit of seafood, the company utilizes its brand and reputation to quickly expand the brand influence of Ocean Family on main e-commerce portals and persists to provide more secure, safe, natural and delicious seafood to customers. We believe that the increase of the sales revenue is the evidenceof the boost of the brand trust and loyalty to our company from more and more consumers.