Recently, Japanese The aquatic economy news reports the news regarding that Mr. Zengbo, the general manager of Ocean Family’s shanghai branch, wins “the award of the Minister of Agriculture, Forestry and Fisheries of Japan in 2016”, introducing the situation of Japanese aquatic industry and praising persons, who have the great contributions, including the one from Ocean Family. Let’s have a look about this report.

Japan The aquatic economy news report (liberal translation):  

The primary minister expresses “much more can be sold”Japan General Export Association praises the winners of “the award of the Minister of Agriculture, Forestry and Fisheries of Japan”, including Mr. Zengbo

 On 25^th November, the 2016 (Japanese Heisei 29 year) annual meeting of the General Assembly of Japan's National Council for Export Promotion of Agricultural, Forestry and Fishery Products and Processed Foods is held at Capital Hotel in Chiyoda District of Tokyo. Meanwhile, the 10^th commendation meeting for contributors who promote Japanese cuisine culture overseas is also held. 5 persons, including Mr. Mr. Zengbo, the general manager of Shanghai Daling Food Co., Ltd. (Ocean Family’s shanghai branch), who pursues to promote Japanese aquatic products in China, win the reward.

 Mr. Shinzo Abe, the prime minster of Japan, also attends the meeting, and says: “every time, I promote Japanese agricultural and forestry products while I am on the trip worldwide, receiving lots of praises. I will continuously promote more safe and delicious Japanese food.”

 During his speech, Mr. Yuji Yamamoto, the minster of the Ministry of Agriculture, Forestry and Fisheries of Japan, says: “the volume of the import food of Japan ranks 10^th in the world, however, the volume of export food of Japan ranks 60^th in the world. There are spaces to expand more export. It’s crucial to implement the strategy of strengthening export.”

 Mr. Zengbo started to deal with frozen Nagasaki aquatic products three years before. He organized Chinese chefs, business operators, and store managers to have the on-site investigation and communication, having the great contribution for the export to China. It’s said that 90% fresh fish business from Japan to China is under his management. During his speech, Mr. Zengbo says: “I have been continuously thinking: can we eat such delicious fresh fishes in China also? And taking this as the opportunity, I start to be engaged in import business fresh fishes…” Meanwhile, he has been dedicated to develop the market and menu of fresh fishes.

 In the same event, there are other 4 persons who get the praising. They are: Ms. Nakahara Yumiko (France), journalist for cuisine culture, the boss and chief chef of Japanese cuisine restaurant “MIYABI” (Czech), Mr. Mr. Funayama Seijiro(Australia), the businessman for import, distribution, and retailing of Japanese foods, and Mr. Lindingsan, the chairman of the board of directors of Dingsan International Enterprises Ltd.

 The management board of Japan General Export Association of Agricultural and Forestry Products is composed by members such as Mr. Mr. Shirasu Torhiro, the chairman of Japan Aquatic Association, Mr. Mr. Kishi Hiroshi, the chairman of JP United Fishery Association, adding up Mr. Kawasaki kazuyoshi, the chairman of Hokkaido Fishery Association, who newly sits on the board, there are totally 6 persons on the board, who are relevant with the aquatic industry. 

 On May 29^th 2016, during the meeting of PLS WAIT FOR A WHILE, which is organized by the government, the strategy to strengthen the export of agricultural, forestry, and aquatic products is summarized, aiming to achieve the target of export revenue of 1 trillion Japanese yen at 2019 (Japanese Heisei 32 year), one year ahead of the original plan.

 Till last year, within 3 years period of time, the historically highest export revenue, which was mainly composed with aquatic products, was achieved. This year, due to the decreased production of scallop, it’s anticipated that the value of aquatic products will be shrinked. However, the agricultural products realize the growth, increasing 0.4% during the period from January to September, compared to the same period of last year.